Jean patou designer biography projects

Biography of Jean Patou, fashion designer

A handsome gambler in both the Casinos and the fashion world. Jean Patou was born in Normandy in the north of France. His parents were in the leather tanning trade and he briefly worked in his father’s tannery.Read more ↓

His sister Marie played a very high profile in his life, she was 7 years younger and the principle inspiration for his work. Then he worked in his Uncle’s fur trade business and with this fur connection he decided to combine it with a dressmaking business in Paris, establishing this in 1910. This did not continue but he went on to start a second dressmaking business called Mason Parry, at the Rond Point, Paris (1912). This was a Tailleurs and it sold dresses and furs.

In 1914 he produced his own collection, but by August the war had begun. Interrupted he joined the Zovares regiment who were the precursors of the French Foreign Legion. Upon his return in 1919 – The House of Patou was opened, showing his first Couture collection. In 1920’s – The Couture fashion was evolving into a huge autonomous industry and Patou recognized its tremendous potential, both in France and the United States. He expanded the industry by introducing sportswear and emphasizing accessories.

In 1922 – he first visited America. In 1925 he visited there again and gained new ideas to add to his brilliant publicity expertise.

In 1925 – Patou opened a boutique called ” Le Coin des Sports” on the ground floor at 7 rue Saint-Florentin, where he devoted a series of rooms for each individual sport orientated fashion design. They were also set up in Deauville and Biarritz with accents on bathing suits. He collaborated with textile mills introducing non-shrinkage swimsuits in clever exclusive colours through thread-dyeing methods, eliminating exact copies by other lesser competitors. He added co-ordinating skirts, scarves, hats and other a

Jean Patou (1880–1936) was born in Normandy in northwestern France in 1880. His father was a prosperous tanner who dyed the very finest leathers for bookbinding, and his uncle, with whom he went to work in 1907, sold furs. In 1910 Patou opened a dressmaking and fur establishment that foundered, reportedly

due to insufficient funding, although he was able to open a tailoring business in Paris the following year. In 1912 he opened Maison Parry, a small salon located at 4, Rond-Point des Champs-Elysées, which offered dressmaking, tailoring, and furs. Patou's designs were striking for their simplicity in comparison to the prevailing fashions, although his biographer quoted him as stating that this change was the result of ignorance rather than any great fashion instinct. In 1913 a major New York City buyer known as the elder Lichtenstein praised Patou as an innovator and purchased the designer's entire collection, presaging his future popularity in the United States.

Early Career

In 1914 Patou established a couture house at 7, rue St. Florentin, near the rue de la Paix. Although his first collection was prepared, it was never shown, as he went to serve as a captain in a French Zouave regiment during World War I. Following the cessation of hostilities Patou became a leading international couturier. He commissioned his fellow officer Bernard Boutet de Monvel, who was working for several fashion magazines, to illustrate many of his advertisements. Patou's salon was decorated by the leading art deco designers Louis Süe and André Mare, who painted the interior and upholstered the furniture in a color described as ash-beige, and installed huge mirrors to accentuate the building's elegant eighteenth-century proportions. At the same time that Patou was a shrewd businessman, however, he was also a playboy and a heavy gambler.

Patou did not regard himself as a skilled draftsman; he claimed that not only could he not draw, but also that a pair of scissors was

The founder of the famous fashion house created the most expensive perfumes of 1920-30s – ‘Joy’ as in one flask there is a smell of three hundred roses and ten thousand of flowers of jasmine are concentrated. Even the simplest things were transformed into the pieces of art by the designer; at least, his famous sweaters similar to the pictures of cubists cost a lot!Photoblogspot.com

Fashion, war, Paris

The life of designer had not been always similar to the holiday. The person originated from the rich family did not want to follow the business of his parents, particularly, leather covers for the book, and preferred becoming journeyman in fur atelier of his relative. For five years of study of the subtleties of the dressmaking Jean Patou started his own business as in 1912 in one of Paris districts there was a small atelier with pretentious name ‘Maison Parry’ where the furry crafts and dresses are sold. One year and a half is spent for promotion before the fashion house takes the first large order. It seems, that time Jean Patou got into stride, and nothing could interrupt the further development, search for clients and creation of interesting lines of clothes. However, the war started.

Jean Patou perceived the First World war in a painful manner and could not observe the human sorrow from outside. In the first months of world tragedy he made a decision to go as volunteer at the front and came over the military difficulties as the captain of French army. Living out the terror and horror, Jean Patou returned home where he was waiting for the pleasant surprise. In his absence the fashion house was taken over by his sister Madlen and her husband Raymon Barbas that is why, upon his return, Jean Patou did not have to start the business from point zero. Instead, he was able to promote new ideas. When they were enough to make everybody in the world of fashion speak about the founder ‘Maison Parry’, the fashion house was renamed in th